We guarantee to generate new leads for your business.


We can then optimise your systems and digital strategies for greater profitability.

Results Driven Methodology

eCentral is a boutique digital marketing firm that delivers increased sales, profits and exposure for our clients. We achieve this by a range of proven strategies which are part of our "Flight Plan" methodology. This unique approach to the marketing and business systems addresses the myriad of interfaces between customer, marketing and computing. The resulting marketing effectiveness increases sales while system efficiencies reduce cost. We are sure of the result: more happy customers and larger bottom lines.

eCentral Facts

WEB SITES AND DIGITAL MARKETING SINCE THE "BEGINNING"

18

Years

200+

Clients

10335+

Coffees

100000+

Web Pages


Our Services

Website Systems

eCentral has vast experience with delivering premium website projects based upon our own systems to INTEGRATE website, product, email marketing, eCommerce, customer interaction, business processes, interaction with 3rd party systems, accounting, reporting, project management, time costing, the list goes on.

Programmed Improvement

Working closely with our clients we interact with management to design, plan and execute improvements with the minimum of disruption to staff, systems and clients. Our processes typically implement via continious small improvement toward a happy end.

Search Engine Marketing

Since the inception of the Internet a high ranking on search engines has been part of the digital marketing mix. You would be suprised as some of the lengths we have gone to and some we can't disclose. Ultimately, we like to see our clients arrive first.

Marketing and Branding

The ever present challenge to market product in new ways is something that excites us everday. We have kicked a goal or three with unique strategies to promote online.

It Management

We take the stress out of IT and provide umbrella support for your computer network, Internet and systems so that the we can all get on with business. Rock solid IT is the essential foundation for business success and that is what we deliver.

Social Media

Social media is more than Facebook ok? Part of our tactical review of social media looks at ALL the public conversations with you and about you. We find the most important channels amongst the noise and work towards a great reputation and perfect brand awareness.

What We Do For Our Clients

Proven methodology and rock solid IT

We have a track record for producing real business results utilising a range of proven digital marketing methods tailored to each client.

We are so sure of growing your sales and improving your bottom line, we guarantee it!

Digital Marketing

Websites

Social Media and Reputation

Email Marketing

Design and Brand Support

IT Management, Computer and Network Support

0%

25%

75%

100%


What Makes Us So Great

We Are Experts In Expanding Your Digital Marketing Reach

Results

We are a team who hits the ground running which gets your project off the ground sooner. Our methodology is fast moving and focused on getting results sooner.

We Listen

Long after others have laid out a costly quote based around their cookie cut Wordpress solution, we are still listening, learning, researching and designing a tailored system focused on the needs and outcomes of your business.

Personality

We are not your average digital marketing agency who takes the long lunch breaks for sushi. We care about you and your project and will take the time to get to know you and your requirements in the digital space. We go above and beyond what is expected - and are proud of it.

Testimonials

We Make Our Customers Happy

"... to a site that is use friendly, produces fantastic results"

We have been working with eCentral for over a year now ...and will continue to use his services indefinitely due the complete satisfaction we have in this arrangement. They have taken us from a web site that was hard to manage and invisible to a site that is use friendly, produces fantastic results in terms of direct business...they have placed us into top 5 positions ...and I can now see the steps they took to grow our understanding, knowledge and then take the steps to grow our online success. Can't recommend them highly enough.

Shane McNally
Whitehaven Xpress

You might ask, why do John's web designs work so well?

The answer is simple. John Nayler is one of those rare people who as well as having a lot of life experience and knowledge of most IT matters, is at the heart of it all a very good salesman. It's John's sales instincts and understanding that most web sites are there to sell products or services, that sets him apart and makes him very good at what he does. No matter how clever in an IT sense web developers may be, if they don't understand the basic principle that web sites are a business's window to the world and should convert information into revenue... they aren't of much value. For these reasons, I have immense respect for John Nayler and his knowledge and skills and highly recommend him to anyone who may be thinking of engaging his services.

Brownie
Coastwatch

Great product, great service within great time

The eCentral team were clear and precise with executing my website, branding and marketing needs. They were on time, on price and fit perfectly the vision I set out for. John is a completely professional and emapthic person who I would highly recommend for any business looking to improve their digital marketing and systems.

Andrea
Coffee Service Packaging

Some Examples

Outstanding results for these clients

Cumberland Charter Yachts

Cumberland Charter Yachts is one of the original and longest standing relationships we have had the pleasure to engage.

Starting with a marketing leading web site way back in 1999, the original project paid for itself in the first month.

The following 16 years of close client service has positioned Cumberland as a clear leader in its market space WORLD WIDE. No other charter company can boast comprehensive backend business apps booking charters, maintaining client data and marketing to them, vessel asset management and bespoked maintenance system which - All of which fully integrate to their web site. The web site includes the most complete online guide to the near islands, vessel information comparisons, trip planner, charter centre, and quoting engine. Our services also provided Cumberland with high quality video, photography, graphic design and integrated marketing support.

Conveyancing Works

Conveyancing Works became a Brisbane household name by 2005, but in the early 2000's it was merely a startup about to experience hyper-growth offering fixed priced conveyancing to a booming property market.

Our app building skills evolved systems at pace to manage data and business process supporting rapid growth and weighty compliance.

Commitment, personal attention and fast turnaround developed client data systems, document management, complex settlement calculations and ultimately an integrated trust accounting system pivotal to profitability, growth and success.

Flight Plan©

Introducing Flight Plan© and the benefits for your business.

Economy

  • Tailored marketing plan set up and monitored
  • Web site upgrade
  • Personal IT training
  • Computer support
  • Guaranteed results
  • Monthly Contract
  • 1-2 Staff

Business Class

  • Tailored marketing with regular review
  • Optimised web site for results
  • Staff training and support
  • Business wide IT support
  • Guaranteed results
  • Monthly Contract
  • 2 - 9 Staff

First Class

  • Tailored marketing systems and managed expense
  • Web site integration to business
  • Work flow review and improvements
  • Complete IT systems support
  • Guaranteed results
  • Monthly Contract
  • 10 - 19 Staff

International

  • Custom marketing and digital programs
  • Multistream digital marketing
  • Performance workflow systems
  • Integration with your IT systems
  • Guaranteed results
  • Monthly Contract
  • 20 + staff

Contact Us

Get Started Today

Send Message

News Blog

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Everybody Lies: Big Data, New Data And What The Internet Can Tell Us About Who We Really Are

Tue 23 May 2017

This new book by formal Google employee Seth Stephens-Davidowitz there appears to be a revelation and what their technology circle call "big data".

Read more about this book and some of the revelations inside.

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Sun 21 May 2017

Not impressed by the advances in information technology this past year? Watch (or listen in the car) to the recent keynote speech from the Google CEO showcasing the advances they are making.

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The Golden Age of Bullshit

Mon 15 May 2017

Well worth the watch is this 2014 Boff Hoffman talk about the enormous waste of money and resources that has been funnelled into online marketing, social media marketing and digital brand activities.

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Outstanding result for our client Whitehaven Xpress last week where we managed to get a business location registered onto Whitehaven Beach.

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Why on earth would you offshore or outsource?

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From time to time I get approached by Australian businesses who are using IT and digital services from offshore locations. This is something that I will always be against, for a number of reasons:

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Small Business Digital Grants Program

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From the 8th November 2016 to  9 December 2016 the Queensland Government are inviting submissions for funding grants.

The dollar for dollar grants up to $10,000 are available for Queensland small  ...

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Why the hell do you want to use Wordpress?

Mon 14 Nov 2016

If I were to present you with a hard cover edition of what was titled "The Alternate Bible" and tell you that it was being read by millions of people right now you would be automatically interested right.

If I were then to tell you that the Alternate Bible was based originally on the collective scribbles of a thousand monkeys and thrown into a paperback novel, your interest would be further pricked - I mean why were millions now reading these scribble?

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Whitehaven Xpress to Whitehaven Beach

How do I get more visitors to my web site?

Thu 29 Sep 2016

This is the most common question asked of eCentral and our specialist high end digital marketing.

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Horrocks Solicitors

Digital marketing: joint ventures with eCentral

Tue 20 Sep 2016

From time to time, long lasting high trust relationships result in arrangements that might not otherwise be possible.

One such relationship is the marketing joint venture of the www.horrocksolicitors.com.au web site.


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Why is my website not working?

Wed 07 Sep 2016

At eCentral we have been integrating websites into business since 1999, and along the way have assisted hundreds of business develop their online success.

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Latest Website Launches from eCentral

Tue 29 Mar 2016

Country Weddings Mackay - August 2016

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Brisbane Search Engine Optimisation tips for 2016

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As a search engine and e-marketing engineer for 18 years I always get a laugh at telemarketer phone calls from foreign shores offering "Search Engine Optimisation" services. The irony that they have t ...

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10 Tips for small business digital marketing for 2016

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Online strategy tips for 2012

Thu 03 May 2012

In the early days of the Internet it might have been possible to make a lot of money with a very basic website and virtually no online marketing. The most simple web site handed you new opportunity. A ...

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Where are you hanging out online?

Tue 02 Aug 2011

Just to confirm your suspicions, Facebook notes 11 million Australians have an account and 68% of them visit every day. What has come of a first world nation such that we have become this dedicated to ...

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Windows based applications

Dinosaur systems MYOB, MIE Software and others holding up your business

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12 years on and the Internet still has so much to offer as a software platform over and above the ugliness of the prior era Windows application software produced in the eighties and nineties.

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Check out the new look MyWhitsunday.com

Sun 07 Nov 2010

Technology supplier to ChannelWhitsunday.com, eCentral has recently been on the job updating the  mywhitsunday.com web site for the Rotary business and telephone guide. You will find efficient business search like never before stacking map, links and videos over the locale's most accurate and comprehensive guide.

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Spam not ham

Beat spam - simple - change your email address

Fri 02 Jul 2010

You might be impressed that I live my life virtually spam free without the use of anti-virus or anti-spam software. Meanwhile there is no �real� messages lost to spam filters and those precious co ...

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Gorilla marketing?

Where has everyone gone? The greatest challenge to advertising ever...

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MyWhitsunday.com

Another reason to have an online video advertisement: mywhitsunday.com

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ChannelWhitsundays.com produced our first online video advertisement over 3 years ago and today those videos are top of search results on the worlds 2nd most popular search engine, Youtube.com. As the ...

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What colour's your tractor?

Strategy and swirls, content and CMS

Sun 09 May 2010

In recent weeks one of my community roles has become active in my area of interest. The organisation's web site is moving forward. The process has included platform considerations, a variety of option ...

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Changing your web site address or domain name

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I frequently get asked by people about migrating their web site to a different address or domain. People are concerned about the impact that it will have on marketing efforts or more importantly on se ...

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Q1 Gold Coast - Not so tall now

Why you should not use Flash in your website

Thu 31 Dec 2009

For a long time websites budgets have blown out at the expense of Flash. The ability to bring home pages to life, add motion, sound or even just an photo slide show has sucked in  ...

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Search Engine Optimisation - The hold grail of Internet consulting.

Wed 23 Dec 2009

I am frequently questioned by people about the intricacies of getting on the first page of results for Google or other search engines. "Search Engine Optimisation", or "SEO" is the name given to the a ...

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Get your tomatoes in a pile

What on earth is SEO?

Sun 01 Nov 2009

Recently, Whitsunday businesses seem to have become more aware of their need for an effective Internet strategy... and by strategy I mean more than a funky looking web site. Too often during my career ...

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