To learn more about our Health and Hygiene policy in response to COVID-19, see details.
newsletter edm marketing

Case Studies in Newsletters

Wed 06 Nov 2019

Yes, we are still on the topic of the importance of having Case Studies on your website and then linking them to your Newsletters.

Case Studies, Case Studies, Case highlight the current projects that you undertake, to accept the accolades from the work that you undertake, to profile the suburbs that you work in and for your clients (current and prospective) to get to know how you conduct your business. You want to "stand out" in the crowd of your competitors! As Marketing Managers, we here at eCentral have the expertise, experience and inhouse platform to showcase your business.

Case studies are the ultimate in good news to be distributed widely. To spread the good news and good work that you do even further, eCentral uses our Jetstream platform to bundle up the Case Studies and other News items and include them in a monthly newsletter and email your existing client database. It's a great reason to remind customers that you exist and you never know who they might forward your newsletter too! It's another source of new business.

If you want Marketing Managers such as eCentral to really showcase your business as it deserves and attract new clients through innovative and
state-of-the-art marketing and digital techniques, then call John on 0407 15 13 11. eCentral is located at East Brisbane.

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What business leaders have to say about eCentral

"... to a site that is user friendly, produces fantastic results"

We have been working with eCentral for over a year now ...and will continue to use his services indefinitely due the complete satisfaction we have in this arrangement. They have taken us from a web site that was hard to manage and invisible to a site that is user friendly, produces fantastic results in terms of direct business...they have placed us into top 5 positions ...and I can now see the steps they took to grow our understanding, knowledge and then take the steps to grow our online success. Can't recommend them highly enough.

Shane McNally
Whitehaven Xpress

You might ask, why do John's web designs work so well?

No matter how clever in an IT sense web developers may be, if they don’t understand the basic principle that web sites are a business’s window to the world and should convert information into revenue, they aren’t of much value. For these reasons, I have immense respect for John Nayler and his knowledge and skills and highly recommend him to anyone who may be thinking of engaging his services.


eCentral consistently delivered software systems that sustained our growth and the need for bespoke software to support the business model.

The simplicity of the systems and software enabled staff to proceed with minimal training while delivering reports integral to the management of the business. By the time the systems were built, eCentral had gone on to construct a Trust Accounting System which was fully integrated with the rest of the application set streamlining our workflow significantly and providing substantial cost saving due to efficient work processes. For an IT consultant, John has a unique capacity to interrogate the processes within the business and understand the business drivers. His solutions were always with our specific business outcomes in mind. I have, in over 40 years in business, found this to be a very rare combination. I highly recommend the software development capabilities of John Nayler and eCentral.

Don Horsfall
Conveyancing Works Solicitors

Contact Us

Call eCentral Principal John Nayler on 0407 15 13 11